In RuNet, the domain of the Russian Federation is a relatively new phenomenon. Meanwhile, the popularity of the Russian-speaking domain zone is growing rapidly, and there are a lot of reasons for this. The main thing is the desire of the owners of domestic sites to write the address in Cyrillic letters and more effectively promote their brand. The segment is developing rapidly and includes about 900,000 domains.
Some SEO optimizers warn against the acquisition of domains in Russian, referring to the difficulty of perception of such addresses by foreign users. In other words, you can rely only on your compatriots, and citizens of the United States will not be able to acquire domains. However, these disadvantages overlap with other advantages:
The key format for the Russian-speaking segment of the world wide web is IDN. The scope of application seems to be limited, but one should not forget about Russians living abroad, as well as citizens of the former Soviet republics. Among these categories of .РФ users, domains are not just in demand, they are quite popular. The native language increases the level of trust in the project and significantly improves usability indicators. Many citizens residing outside of Russia are patriotic and warm to their Cyrillic font.
IDN-format is quite convenient to use and presuppose an expanded database of characters. In addition, nothing prevents you from registering sites in other languages, because the IDN does not exclude such a possibility. Encoding punycode allows you to translate national names in the format of foreign zones.
Russian domains attract SEO optimizers with the opportunity to promote their project as quickly as possible in the RuNet. The key phrase included in the address bar brings additional visitors to the site. Search engines have a positive attitude to the keys in the name of the resource, which is used by the masters in full.
Here are some more interesting points:
Summarize. Cyrillic characters in the domain name - a great gift for the owners of many sites. Now it is much more convenient to move into the Russian TOP issue. Order your domain right now!
A domain in the РФ zone may contain non-English letters. The IDN standard provides the possibility of registering COM domain names in various languages, the list of such languages is determined for each domain area independently. Domain names in the DNS system are presented in punycode format. Regery services automatically convert names to a readable format to speed up the selection of a domain and to simplify domain management.
РФ is the national domain area(ccTLD). Such domain extensions are reserved by states, islands or states. Often consist of two characters, for example .UA, .US, .EU, .UK, DE. There are also gccTLDs when, on the one hand, the domain area belongs to a country, but on the other hand, it is suitable not only for the country. For example, the domain area of Colombia .CO is often used by various companies around the world.
Regery services keeps monitoring of your .РФ domain and cand send priority e-mails and SMS notifications.
Protect Whois contact data for domain using free Privacy Guard service. According to registry policy this feature can be disabled for some domains.
Validity period of .РФ domain is temporary and to ensure that the domain is always in your control, Regery provides customers Free domain auto-renewal service. .РФ domain will be automatically renewed at the end of its validity period. If you plan to renew the domain yourself, simply turn off this service in the domain settings.
Forward all visitors of your current domain name 'current-store.РФ' to new domain 'new-store.РФ' for FREE. Domain & URL forwarding are available for FREE on Regery services.
Forward e-mail from a domain in .РФ area to another e-mail address. With Regery services this is easy.
Transfer protection for .РФ domain allows you to prevent accidental or intentional transfer of a domain name, and also prohibits anyone from changing your NS servers. The feature is FREE at Regery Services.
Transferring a РФ domain to Regery is a fast, automatic, and secure process. You keep all the time in the domain validity period and usually (depends from rules of the domain area) automatically get a renewal to one year at no extra charge. In addition, we can complete the process of transferring your domain. РФ for you free of charge.
You can register selected domain name in the РФ area in your native or English language
Configure your domain records from the domain control panel. Set up subdomains, mail redirection, URLs forwarding, set the location of the site - all services in one place.
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Regery 24/7 customer support will solve all service issues and will minimize their appearance.